Last time we talked about The Power of Email Newsletter Marketing – and this incredible story is proof that it works! Using DriveIt to send out their messages and power their online store, Black Hills Estate Winery of BC sold over 1,500 cases of their highly regarded 2007 Nota Bene wine direct to the members of their “Wine Club”. Wine Club members were able to conveniently shop online, effortlessly purchase a case of the limited release wine, and have it shipped directly to them.
Posts Tagged ‘database marketing’
Success Story: Black Hills Winery
Friday, June 26th, 2009Tags: database marketing, newsletters
Posted in Business, Sales + Marketing | No Comments »
The Power of Email Database Marketing
Friday, May 15th, 2009The first step in engineering a relationship with your customers when they come to your website is to build a contact database . Every time someone visits your site, you are presented with the opportunity to collect contact information like name, email address, and phone number, in exchange for white papers, coupons, contests, newsletters, and also through survey responses.
Tags: database marketing, newsletters
Posted in Business, Quick Tips | 1 Comment »
